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October 12, 2012How Mobility Is Changing the EnterpriseHarvard Business Review WITH THE BOOM in smartphones and tablets, we are in the vortex of the technological shift from...

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• Google suggests responsive web design for mobile optimization
• Apps Boost Time Spent On Smartphones
• Growing Smartphone Ecosystem Creates New Jobs, Ventures

Research

October 17, 2012Apps Boost Time Spent On SmartphonesMediaPost The proliferation of smartphones have expanded the use of mobile apps. But new research from NPD Group suggests that...

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October 15, 2012Content Marketing Drives Social Media and Sales - Are You Spending Enough?ClickZ Content marketing is critical to feeding social media and driving engagement on these platforms. Further, it’s an effective tool...

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• Content Marketing Drives Social Media and Sales – Are You Spending Enough?
• 2012 IAB MIXX Award Winners Announced
• Where Facebook Is Looking to Grow: COO Sheryl Sandberg

Research

October 1, 2012Instagram surges past Twitter in mobile user raceComputerworld By Sharon Gaudin Instagram has seen a huge spike in popularity among mobile device users over the past six months,...

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October 13, 2012 Do Not Track? Advertisers Say ‘Don’t Tread on Us’NY Times THE campaign to defang the “Do Not Track” movement began late last month. Do Not Track mechanisms are...

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• Do Not Track? Advertisers Say ‘Don’t Tread on Us’
• IDG TechNetwork Announces Launch of TechSignals
• Better Ads, Not Better Targeting

Research

September 20, 2012Half Of B2B Lead Gen Marketers Use Integrated Automation; Expect Faster GrowthMarketing Charts Half of business-to-business (B2B) lead generation marketers report using integrated marketing automation in their organizations, while 19% use...

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October 15, 2012Publishers and Advertisers "Grab" Onto Online Video Syndication ModelsJanet Stilson - Media Business To understand the promise of online video distribution companies, one need only look at three trends...

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• Google suggests responsive web design for mobile optimization
• Gartner Says Every Budget is Becoming an IT Budget
• Video Infographic: The History of Information

Research

October 23, 2012Gartner Says Every Budget is Becoming an IT BudgetGartner Press Release Twelve years ago technology spending outside of IT was 20 percent of total technology spending; it will...

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October 15, 2012Apple, Facebook Data Center Spending To Cool In 2013Investor’s Business Daily Torrid spending by Apple (AAPL), Google (GOOG), Amazon.com (AMZN), eBay (EBAY), Facebook (FB) and others on data...

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• Gartner Says Every Budget is Becoming an IT Budget
• Gartner Says Big Data Creates Big Jobs: 4.4 Million IT Jobs Globally to Support Big Data By 2015
• Video Infographic: The History of Information

Research

October 22, 2012Gartner Says Big Data Creates Big Jobs: 4.4 Million IT Jobs Globally to Support Big Data By 2015Gartner Press Release 10/22/12 Worldwide IT spending is forecast to surpass $3.7 trillion in 2013, a 3.8 percent increase from...

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September 26, 2012Digital Ad Spend SlowsOnline advertising remains a bright spot among media categories but its growth rate is slowing.  IDC’s Karsten Weide tracks the...

Recent Posts

• Publishers and Advertisers “Grab” Onto Online Video Syndication Models
• Content Marketing Drives Social Media and Sales – Are You Spending Enough?
• Do Not Track? Advertisers Say ‘Don’t Tread on Us’

Research

October 15, 2012Publishers and Advertisers “Grab” Onto Online Video Syndication ModelsJanet Stilson - Media Business To understand the promise of online video distribution companies, one need only look at three trends...